{"id":1364,"date":"2021-01-06T09:44:44","date_gmt":"2021-01-06T06:14:44","guid":{"rendered":"\/mag\/2021\/01\/06\/email-marketing\/"},"modified":"2023-06-12T16:08:52","modified_gmt":"2023-06-12T11:38:52","slug":"email-marketing","status":"publish","type":"post","link":"https:\/\/bookapo.com\/mag\/business\/email-marketing\/","title":{"rendered":"\u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0627 \u0645\u062a\u062d\u0648\u0644 \u0645\u06cc\u200c\u06a9\u0646\u062f\u061f"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0641\u0647\u0631\u0633\u062a \u0645\u0637\u0627\u0644\u0628<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 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href=\"https:\/\/bookapo.com\/mag\/business\/email-marketing\/#%D8%AA%D8%A7%D8%AB%DB%8C%D8%B1_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1%DB%8C%D8%A7%D8%A8%DB%8C_%D8%A7%DB%8C%D9%85%DB%8C%D9%84%DB%8C_%D8%AF%D8%B1_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1%DB%8C%D8%A7%D8%A8%DB%8C_%D9%88_%D8%A7%D9%81%D8%B2%D8%A7%DB%8C%D8%B4_%D9%81%D8%B1%D9%88%D8%B4_%DA%86%DA%AF%D9%88%D9%86%D9%87_%D8%A7%D8%B3%D8%AA%D8%9F\" >\u062a\u0627\u062b\u06cc\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0641\u0631\u0648\u0634 \u0686\u06af\u0648\u0646\u0647 \u0627\u0633\u062a\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/bookapo.com\/mag\/business\/email-marketing\/#%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DA%AF%D9%88%D9%86%D9%87_%D9%85%DB%8C%E2%80%8C%D8%AA%D9%88%D8%A7%D9%86%D8%AF_%D8%A8%D9%87_%D8%A7%D9%86%D9%88%D8%A7%D8%B9_%D9%85%D8%AF%D9%84_%DA%A9%D8%B3%D8%A8_%D9%88_%DA%A9%D8%A7%D8%B1_%DA%A9%D9%85%DA%A9_%DA%A9%D9%86%D8%AF%D8%9F\" >\u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0627\u0646\u0648\u0627\u0639 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u06a9\u0645\u06a9 \u06a9\u0646\u062f\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/bookapo.com\/mag\/business\/email-marketing\/#%D9%85%D8%B2%D8%A7%DB%8C%D8%A7_%D9%88_%D9%85%D8%B9%D8%A7%DB%8C%D8%A8_%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\" >\u0645\u0632\u0627\u06cc\u0627 \u0648 \u0645\u0639\u0627\u06cc\u0628 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/bookapo.com\/mag\/business\/email-marketing\/#%D8%AD%D8%B1%D9%81_%D8%A2%D8%AE%D8%B1%D8%9B_%D8%A7%D8%B2_%DA%A9%D8%AF%D8%A7%D9%85_%D9%86%D9%85%D9%88%D9%86%D9%87_%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%D8%A7%D8%B3%D8%AA%D9%81%D8%A7%D8%AF%D9%87_%DA%A9%D9%86%DB%8C%D9%85%D8%9F\" >\u062d\u0631\u0641 \u0622\u062e\u0631\u061b \u0627\u0632 \u06a9\u062f\u0627\u0645 \u0646\u0645\u0648\u0646\u0647 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href=\"https:\/\/bookapo.com\/category\/marketing\">\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0641\u0631\u0648\u0634<\/a> \u0631\u0627 \u062d\u062a\u0645\u0627 \u0628\u0628\u06cc\u0646\u06cc\u062f.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D8%AA%D8%A7%D8%B1%DB%8C%D8%AE%DA%86%D9%87_%D8%AE%D9%88%D8%AF%D9%85%D8%A7%D9%86%DB%8C_%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF\"><\/span>\u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u062e\u0648\u062f\u0645\u0627\u0646\u06cc \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0627\u0633\u0645 \u06af\u0631\u06cc \u062a\u0648\u0626\u0631\u06a9 (Gary Thuerk) \u062f\u0631 \u06a9\u062a\u0627\u0628 \u0631\u06a9\u0648\u0631\u062f\u0647\u0627\u06cc \u06af\u06cc\u0646\u0633 \u0628\u0647\u200c\u0639\u0646\u0648\u0627\u0646 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title=\"\u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af\" href=\"https:\/\/bookapo.com\/mag\/business\/what-is-digital-marketing\">\u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/a> \u06af\u0648\u06cc \u0633\u0628\u0642\u062a \u0631\u0627 \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0633\u0646\u062a\u06cc \u0645\u06cc\u200c\u0631\u0628\u0627\u06cc\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u062f\u0647\u0647 \u062f\u0648\u0645 \u0647\u0632\u0627\u0631\u0647 \u0633\u0648\u0645 \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f \u0628\u0647 \u0632\u0645\u06cc\u0646 \u0628\u0627\u0632\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0648 \u062f\u0646\u06cc\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u06cc\u0627\u062f \u06af\u0631\u0641\u062a \u06a9\u0647 \u0686\u0637\u0648\u0631 \u0628\u0631 \u0627\u0633\u0627\u0633 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srcset=\"https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-01.png 759w, https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-01-571x400.png 571w\" sizes=\"(max-width: 759px) 100vw, 759px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\"><\/span>\u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0627\u063a\u0644\u0628 \u0645\u0627 \u0627\u06cc\u0645\u06cc\u0644 \u0631\u0627 \u0645\u062b\u0644 \u06cc\u06a9 \u0635\u0646\u062f\u0648\u0642 \u067e\u0633\u062a\u06cc \u0645\u06cc\u200c\u0634\u0646\u0627\u0633\u06cc\u0645 \u0648 \u062f\u0631 \u0632\u0628\u0627\u0646 \u0641\u0627\u0631\u0633\u06cc \u0647\u0645 \u0628\u0647\u200c\u062c\u0627\u06cc \u06a9\u0644\u0645\u0647 \u0645\u0639\u0631\u0648\u0641 Email 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\u062c\u0627\u0628\u0647\u200c\u062c\u0627\u06cc\u06cc \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u062f\u0631 \u062c\u0631\u06cc\u0627\u0646 \u0628\u0627\u0634\u062f\u060c \u0628\u0627\u0632\u0627\u0631 \u062d\u062a\u0645\u0627 \u0633\u0647\u0645 \u062e\u0648\u062f \u0631\u0627 \u0627\u0632 \u0622\u0646 \u0628\u0631\u062e\u0648\u0627\u0647\u062f \u062f\u0627\u0634\u062a. \u0627\u0633\u0645\u0650 \u0633\u0647\u0645\u06cc\u0647 \u0628\u0627\u0632\u0627\u0631 \u062f\u0631 \u0627\u06cc\u0646 \u0639\u0631\u0635\u0647 \u0647\u0645 \u0634\u062f\u0647 \u0627\u0633\u062a \u0628\u0627\u0632\u0627\u0631\u0627\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc.<\/p>\n<p>\u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af (Email Marketing) \u0646\u0648\u0639\u06cc \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0627\u0628\u0632\u0627\u0631\u0634 \u0627\u06cc\u0645\u06cc\u0644\u060c \u0647\u062f\u0641\u0634 \u062c\u0630\u0628 \u06cc\u0627 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0645\u062d\u062a\u0648\u0627\u06cc\u0634 \u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u060c \u062a\u062e\u0641\u06cc\u0641\u200c\u0647\u0627\u060c \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627 \u0648 \u0645\u062d\u062a\u0648\u0627\u0647\u0627\u06cc \u06a9\u0627\u0631\u06a9\u0631\u062f\u06cc \u0627\u0633\u062a. \u0628\u0631 \u0627\u0633\u0627\u0633 \u0647\u0645\u06cc\u0646 \u062a\u0639\u0631\u06cc\u0641 \u0627\u0633\u062a \u06a9\u0647 \u0645\u06cc\u200c\u0641\u0647\u0645\u06cc\u0645 \u06cc\u06a9 \u0633\u0627\u0632\u0645\u0627\u0646 \u0645\u062d\u062a\u0648\u0627\u0645\u062f\u0627\u0631 \u0648 \u06cc\u0627 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0634\u062a\u0631\u06cc\u200c\u0645\u062d\u0648\u0631 \u0686\u0647 \u0646\u06cc\u0627\u0632 \u0645\u0628\u0631\u0645\u06cc \u0628\u0647 \u0627\u06cc\u0646 \u067e\u062f\u06cc\u062f\u0647 \u062f\u0627\u0631\u062f. \u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0648\u0642\u062a\u06cc \u0628\u06cc\u0632\u06cc\u0646\u0633 \u067e\u0644\u0646 (\u0628\u0631\u0627\u06cc \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0642\u0627\u0644\u0647 <a title=\"\u0628\u06cc\u0632\u06cc\u0646\u0633 \u067e\u0644\u0646 \u0686\u06cc\u0633\u062a\" href=\"https:\/\/bookapo.com\/mag\/business\/what-is-business-plan\">\u0628\u06cc\u0632\u06cc\u0646\u0633 \u067e\u0644\u0646 \u0686\u06cc\u0633\u062a<\/a> \u0631\u0627 \u062f\u0631 \u0645\u062c\u0644\u0647 \u0628\u0648\u06a9\u0627\u067e\u0648 \u0628\u062e\u0648\u0627\u0646\u06cc\u062f) \u0631\u0627 \u0645\u06cc\u200c\u0686\u06cc\u0646\u06cc\u0645 \u06cc\u0627 \u0627\u0632 <a title=\"\u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\" href=\"https:\/\/bookapo.com\/mag\/business\/different-kinds-of-advertising\">\u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/a> \u062d\u0631\u0641 \u0645\u06cc\u200c\u0632\u0646\u06cc\u0645\u060c \u0628\u0627\u06cc\u062f \u062a\u06a9\u0644\u06cc\u0641\u0645\u0627\u0646 \u0631\u0627 \u0628\u0627 \u0627\u06cc\u0646 \u0646\u0648\u0639 \u0647\u0645\u0686\u0646\u0627\u0646 \u062c\u062f\u06cc\u062f \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c \u0631\u0648\u0634\u0646 \u06a9\u0646\u06cc\u0645.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D8%A2%DB%8C%D8%A7_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1%DB%8C%D8%A7%D8%A8%DB%8C_%D8%A7%DB%8C%D9%85%DB%8C%D9%84%DB%8C_%D9%81%D9%82%D8%B7_%D8%AA%D8%A8%D9%84%DB%8C%D8%BA%D8%A7%D8%AA_%D8%A7%DB%8C%D9%85%DB%8C%D9%84%DB%8C_%D8%A7%D8%B3%D8%AA%D8%9F\"><\/span>\u0622\u06cc\u0627 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0641\u0642\u0637 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0627\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0646\u0647! \u0686\u06cc\u0632\u06cc \u06a9\u0647 \u0628\u0647\u200c\u0639\u0646\u0648\u0627\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u06cc\u0645\u06cc\u0644\u06cc (Email Advertising) \u0645\u0639\u0631\u0648\u0641 \u0627\u0633\u062a \u0641\u0642\u0637 \u0628\u062e\u0634\u06cc \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0627\u0633\u062a. \u0647\u062f\u0641 \u0627\u06cc\u0646 \u0646\u0648\u0639 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c \u0627\u0648\u0644 \u00ab\u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u00bb \u0627\u0633\u062a \u0648 \u0646\u0647 \u0644\u0632\u0648\u0645\u0627 \u062a\u0628\u0644\u06cc\u063a \u0645\u062d\u0635\u0648\u0644 \u06cc\u0627 \u062e\u062f\u0645\u0627\u062a \u0628\u0631\u0627\u06cc \u0622\u0646\u0647\u0627. \u0645\u062d\u062a\u0648\u0627\u06cc \u0627\u06cc\u0645\u06cc\u0644 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062d\u062a\u06cc \u0634\u0627\u0645\u0644 \u062a\u0628\u0631\u06cc\u06a9\u060c \u0645\u0639\u0631\u0641\u06cc \u0645\u062d\u062a\u0648\u0627\u060c \u0646\u0638\u0631\u062e\u0648\u0627\u0647\u06cc \u0648 \u062d\u062a\u06cc \u0627\u0631\u0627\u0626\u0647 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u0648 \u0622\u06af\u0627\u0647\u06cc\u200c\u0631\u0633\u0627\u0646\u06cc\u200c\u0647\u0627\u06cc \u0639\u0645\u0648\u0645\u06cc \u062f\u0631 \u062c\u0647\u062a \u0645\u0633\u0626\u0648\u0644\u06cc\u062a \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0628\u0627\u0634\u062f.<\/p>\n<div class=\"message-box relative\" style=\"padding-top:15px;padding-bottom:15px;\"><div class=\"message-box-border bg-fill fill\" ><\/div><div class=\"message-box-bg-overlay bg-fill fill\" ><\/div><div class=\"container relative\"><div class=\"inner last-reset\"> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0645\u0648\u0641\u0642 \u0627\u0644\u0628\u062a\u0647 \u0633\u0639\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f\u060c \u062d\u0631\u0641 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0628\u0634\u0646\u0648\u062f \u0648 \u0627\u0631\u062a\u0628\u0627\u0637\u0634 \u0628\u0627 \u0627\u0648 \u0631\u0627 \u062f\u0648\u0637\u0631\u0641\u0647\u060c \u067e\u0627\u06cc\u062f\u0627\u0631 \u0648 \u0647\u0645\u06cc\u0634\u06af\u06cc \u06a9\u0646\u062f. \u062f\u0631\u0633\u062a \u0627\u0633\u062a \u06a9\u0647 \u0645\u0627 \u062f\u0631 \u0639\u0635\u0631 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0632\u0646\u062f\u06af\u06cc \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645 \u0627\u0645\u0627 \u06cc\u06a9 \u0628\u0627\u0632\u0627\u0631\u0627\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u062e\u0648\u0628 \u0644\u0632\u0648\u0645\u0627 \u0646\u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u062f \u0627\u0632 \u0622\u062f\u0645\u200c\u0647\u0627 \u06cc\u06a9 \u062f\u0633\u062a\u06af\u0627\u0647 \u062a\u0648\u0644\u06cc\u062f \u0633\u0648\u062f \u0628\u0633\u0627\u0632\u062f. <\/div><\/div><\/div>\n<p>\u0627\u0632 \u0637\u0631\u0641\u06cc \u0627\u06cc\u0646 \u0646\u0648\u0639 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c \u0647\u0645\u06cc\u0634\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0628\u0627 \u0627\u0646\u0648\u0627\u0639 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0644\u0627\u0642 \u0648 \u0645\u0634\u062a\u0631\u06cc\u200c\u0645\u062d\u0648\u0631 \u0627\u0648 \u0631\u0627 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0637\u0631\u062d\u200c\u0647\u0627\u06cc \u062a\u062c\u0627\u0631\u06cc \u062e\u0648\u062f \u0646\u06af\u0647 \u062f\u0627\u0634\u062a. \u062f\u0631 \u0627\u06cc\u0646 \u062e\u0635\u0648\u0635 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0644\u0627\u0642 \u0631\u0627 \u062f\u0631 \u0628\u0648\u06a9\u0627\u067e\u0648 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n\n      <a href=\"https:\/\/bookapo.com\/books\/hey-whipple-squeeze-this\">\n\t  <div class=\"book-info\">\n        <div class=\"book-content\">\n          <div class=\"book-link\">\n            <div class=\"book-image\">\n              <img decoding=\"async\" src=\"\/mag\/wp-content\/uploads\/2021\/01\/hey-whipple-squeeze-this.jpg\" true alt=\"\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0644\u0627\u0642\">\n            <\/div>\n          <\/div>\n          <div class=\"book-detail\">\n            <div class=\"book-title ellipsis\">\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0644\u0627\u0642<\/div>\n            <div class=\"book-slogan\">\u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u06a9\u0644\u0627\u0633\u06cc\u06a9 \u0628\u0631\u0627\u06cc \u0637\u0631\u0627\u062d\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u06a9\u0647 \u0647\u0645\u0647 \u0631\u0627 \u0645\u062a\u062d\u06cc\u0631 \u06a9\u0646\u062f<\/div>\n            <div class=\"book-author\">\u0644\u0648\u06a9 \u0633\u0627\u0644\u06cc\u0648\u0627\u0646 <\/div>\n            <div class=\"time-stock\">\n              <div class=\"book-time\"><i class=\"icon-clock\"><\/i> \u062f\u0631 \u06f2\u06f6 \u062f\u0642\u06cc\u0642\u0647 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f<\/div>\n            <\/div>\n           <div class=\"book-url\"><span>\u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u062a\u0627\u0628<\/span> \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0644\u0627\u0642<\/div>\n          <\/div>\n        <\/div>\n      <\/div><\/a>\n<h2><span class=\"ez-toc-section\" id=\"%D8%AA%D8%A7%D8%AB%DB%8C%D8%B1_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1%DB%8C%D8%A7%D8%A8%DB%8C_%D8%A7%DB%8C%D9%85%DB%8C%D9%84%DB%8C_%D8%AF%D8%B1_%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1%DB%8C%D8%A7%D8%A8%DB%8C_%D9%88_%D8%A7%D9%81%D8%B2%D8%A7%DB%8C%D8%B4_%D9%81%D8%B1%D9%88%D8%B4_%DA%86%DA%AF%D9%88%D9%86%D9%87_%D8%A7%D8%B3%D8%AA%D8%9F\"><\/span>\u062a\u0627\u062b\u06cc\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0641\u0631\u0648\u0634 \u0686\u06af\u0648\u0646\u0647 \u0627\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u062f\u0631 \u0645\u0637\u0627\u0644\u0639\u0647\u200c\u0627\u06cc \u06a9\u0647 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 <a title=\"\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u0648\u062b\u0631 \u0627\u0632 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af\" 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\u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0642\u0631\u0627\u0631 \u062f\u0647\u06cc\u062f \u0648 \u0686\u0647 \u0628\u062e\u0648\u0627\u0647\u06cc\u062f \u0645\u062d\u0635\u0648\u0644\u060c \u062e\u062f\u0645\u0627\u062a \u06cc\u0627 \u062a\u0628\u0644\u06cc\u063a\u062a\u0627\u0646 \u0631\u0627 \u0628\u0647 \u0627\u0648 \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0627 \u0627\u06cc\u0645\u06cc\u0644 \u0622\u0646 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0647\u06cc\u062f. \u0646\u06a9\u062a\u0647 \u0645\u0647\u0645 \u0627\u0645\u0627 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u067e\u0633\u062a \u0627\u0644\u06a9\u062a\u0631\u0648\u0646\u06cc\u06a9\u06cc \u0647\u0645\u0647 \u0627\u06cc\u0646\u200c\u0647\u0627 \u0631\u0627 \u062f\u0631 \u0641\u0631\u0645 \u062e\u0648\u062f\u0634 \u062c\u0630\u0628 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u062e\u0635\u0648\u0635 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u0627 \u0628\u0647 \u0634\u0645\u0627 \u06a9\u062a\u0627\u0628 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u062c\u0648 \u067e\u0648\u0644\u06cc\u062a\u0632\u06cc \u0627\u0633\u062a.<\/li>\n<\/ul>\n\n      <a href=\"https:\/\/bookapo.com\/books\/epic-content-marketing\">\n\t  <div class=\"book-info\">\n        <div class=\"book-content\">\n          <div class=\"book-link\">\n            <div class=\"book-image\">\n              <img decoding=\"async\" src=\"\/mag\/wp-content\/uploads\/2021\/01\/epic-content-marketing.jpg\" true alt=\"\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc\">\n            <\/div>\n          <\/div>\n          <div class=\"book-detail\">\n            <div class=\"book-title ellipsis\">\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc<\/div>\n            <div class=\"book-slogan\">\u06a9\u0633\u0628 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u06a9\u0645\u062a\u0631<\/div>\n            <div class=\"book-author\">\u062c\u0648 \u067e\u0648\u0644\u06cc\u062a\u0632\u06cc<\/div>\n            <div class=\"time-stock\">\n              <div class=\"book-time\"><i class=\"icon-clock\"><\/i> \u062f\u0631 \u06f2\u06f0 \u062f\u0642\u06cc\u0642\u0647 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f<\/div>\n            <\/div>\n           <div class=\"book-url\"><span>\u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u062a\u0627\u0628<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc<\/div>\n          <\/div>\n        <\/div>\n      <\/div><\/a>\n<p>\u0645\u06cc\u200c\u0628\u06cc\u0646\u06cc\u062f \u06a9\u0647 \u062f\u0631 \u062a\u0645\u0627\u0645 \u0645\u0648\u0627\u0631\u062f \u062e\u0635\u0644\u062a \u0628\u0631\u0642\u0631\u0627\u0631\u06cc \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u0627\u06cc\u0645\u06cc\u0644 \u062d\u0641\u0638 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0627\u06cc\u0646 \u0645\u0648\u0631\u062f \u0628\u0631\u0645\u06cc\u200c\u06af\u0631\u062f\u062f \u0628\u0647 \u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u0627\u06cc\u0646 \u0631\u0633\u0627\u0646\u0647.<\/p>\n<p><img decoding=\"async\" class=\" size-full wp-image-1362\" title=\"\u062a\u0627\u062b\u06cc\u0631 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\" src=\"\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-02.png\" alt=\"\u062a\u0627\u062b\u06cc\u0631 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\" width=\"759\" height=\"532\" srcset=\"https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-02.png 759w, https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-02-571x400.png 571w\" sizes=\"(max-width: 759px) 100vw, 759px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DA%AF%D9%88%D9%86%D9%87_%D9%85%DB%8C%E2%80%8C%D8%AA%D9%88%D8%A7%D9%86%D8%AF_%D8%A8%D9%87_%D8%A7%D9%86%D9%88%D8%A7%D8%B9_%D9%85%D8%AF%D9%84_%DA%A9%D8%B3%D8%A8_%D9%88_%DA%A9%D8%A7%D8%B1_%DA%A9%D9%85%DA%A9_%DA%A9%D9%86%D8%AF%D8%9F\"><\/span>\u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0627\u0646\u0648\u0627\u0639 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u06a9\u0645\u06a9 \u06a9\u0646\u062f\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u062d\u062a\u0645\u0627 \u0645\u06cc\u200c\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u0686\u0646\u062f\u06cc\u0646 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u200c\u0648\u200c \u06a9\u0627\u0631 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f. \u0645\u0637\u0645\u0626\u0646 \u0628\u0627\u0634\u06cc\u062f \u0648\u0642\u062a\u06cc \u0628\u0647 \u0644\u06cc\u0633\u062a \u0627\u06cc\u0646 \u0645\u062f\u0644\u200c\u0647\u0627 \u0648 \u0645\u062b\u0627\u0644\u200c\u0647\u0627\u06cc \u0647\u0631 \u06a9\u062f\u0627\u0645 \u0646\u06af\u0627\u0647 \u06a9\u0646\u06cc\u062f \u0628\u0647 \u0646\u0638\u0631\u062a\u0627\u0646 \u062e\u06cc\u0644\u06cc \u0622\u0634\u0646\u0627 \u0648 \u0631\u0648\u0632\u0645\u0631\u0647 \u062e\u0648\u0627\u0647\u0646\u062f \u0622\u0645\u062f. \u062e\u0644\u0627\u0635\u0647 \u06a9\u0647 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u062f\u0644\u200c\u0647\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0628\u0631\u0627\u06cc \u0622\u0646\u0647\u0627 \u0645\u0648\u0627\u0631\u062f \u0632\u06cc\u0631 \u0647\u0633\u062a\u0646\u062f:<\/p>\n<ul>\n<li><b>\u0645\u062f\u0644 \u0628\u06cc\u0632\u06cc\u0646\u0633 \u0628\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 (B2C) \u06cc\u0627 Business to Consum:<\/b> \u0627\u0646\u0648\u0627\u0639 \u0641\u0631\u0648\u0634\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u06cc \u0645\u062b\u0644 \u062f\u06cc\u062c\u06cc\u200c\u06a9\u0627\u0644\u0627 \u06cc\u0627 \u0622\u0645\u0627\u0632\u0648\u0646 \u0627\u0632 \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u062f\u0644\u060c \u0627\u06cc\u0645\u06cc\u0644 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u0645\u0648\u0627\u0631\u062f\u06cc \u0645\u062b\u0644 \u0631\u0633\u06cc\u062f \u067e\u0631\u062f\u0627\u062e\u062a\u060c \u0627\u0631\u0627\u0626\u0647 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u062d\u0635\u0648\u0644\u060c \u0645\u0639\u0631\u0641\u06cc \u062e\u062f\u0645\u0627\u062a \u062c\u062f\u06cc\u062f \u0633\u0627\u06cc\u062a \u06cc\u0627 \u0627\u067e\u060c \u062f\u0631\u06cc\u0627\u0641\u062a \u0627\u0646\u062a\u0642\u0627\u062f\u0627\u062a \u06cc\u0627 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a\u060c \u0646\u0638\u0631\u0633\u0646\u062c\u06cc\u200c\u0647\u0627 \u0648 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u060c \u0628\u0647\u200c\u062e\u0648\u0628\u06cc \u0639\u0645\u0644 \u06a9\u0646\u062f. \u0627\u0637\u0644\u0627\u0639\u200c\u0631\u0633\u0627\u0646\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0645\u0648\u062c\u0648\u062f\u06cc \u0648 \u062a\u062e\u0641\u06cc\u0641\u200c\u0647\u0627\u06cc \u0645\u062d\u0635\u0648\u0644\u0627\u062a\u0650 \u0645\u0648\u0631\u062f \u0639\u0644\u0627\u0642\u0647 \u06a9\u0627\u0631\u0628\u0631 \u06cc\u06a9\u06cc \u062f\u06cc\u06af\u0631 \u0627\u0632 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0645\u0648\u0631\u062f \u0627\u0633\u062a.<\/li>\n<li><b>\u0645\u062f\u0644 \u0628\u06cc\u0632\u06cc\u0646\u0633 \u0628\u0647 \u0628\u06cc\u0632\u06cc\u0646\u0633 (B2B) \u06cc\u0627 Business to Business:<\/b> \u0647\u0645\u0627\u0646\u200c\u0637\u0648\u0631 \u06a9\u0647 \u0627\u0633\u0645\u0634 \u0631\u0627 \u0645\u06cc\u200c\u0628\u06cc\u0646\u06cc\u062f \u0627\u06cc\u0646 \u0645\u062f\u0644 \u06a9\u0644\u0627 \u0628\u0647 \u062f\u0631\u062f \u0645\u0639\u0627\u0645\u0644\u0627\u062a \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u0628\u0627 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u0645\u06cc\u200c\u062e\u0648\u0631\u062f \u0648 \u0646\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u06af\u0627\u0646\u06cc \u06a9\u0647 \u062f\u0631 \u0628\u062d\u062b \u0645\u0627 \u062f\u0631 \u062c\u0627\u06cc\u06af\u0627\u0647 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0627\u06cc\u0646\u062a\u0631\u0646\u062a \u062f\u0631 \u0646\u0638\u0631 \u06af\u0631\u0641\u062a\u0647 \u0634\u062f\u0647\u200c\u0627\u0646\u062f. \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u0645 \u06a9\u0647 \u06a9\u0645 \u0646\u06cc\u0633\u062a\u0646\u062f \u0628\u06cc\u0632\u06cc\u0646\u0633\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u067e\u0627\u06cc\u06af\u0627\u0647 \u0627\u0635\u0644\u06cc \u062f\u0631\u06cc\u0627\u0641\u062a \u0648 \u0627\u0631\u0633\u0627\u0644 \u067e\u06cc\u0627\u0645 \u0631\u0627 \u0627\u06cc\u0645\u06cc\u0644 \u062f\u0631 \u0646\u0638\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f. \u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc \u0627\u0632 \u0647\u0631 \u0634\u06a9\u0644 \u062f\u06cc\u06af\u0631\u06cc \u0627\u0632 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0645\u0647\u0645\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u062e\u0628\u0631\u0646\u0627\u0645\u0647\u200c\u0647\u0627\u06cc \u0627\u062e\u062a\u0635\u0627\u0635\u06cc\u060c \u0627\u0646\u0648\u0627\u0639 \u06a9\u0627\u062a\u0627\u0644\u0648\u06af \u0648 \u0641\u0631\u0627\u062e\u0648\u0627\u0646\u200c\u0647\u0627\u06cc \u0647\u0645\u06a9\u0627\u0631\u06cc \u0631\u0627 \u0627\u0631\u0627\u0626\u0647 \u062f\u0627\u062f \u0648 \u0627\u0632 \u0627\u06cc\u0646 \u0637\u0631\u06cc\u0642 \u0628\u0627 \u0644\u06cc\u0646\u06a9\u200c\u0633\u0627\u0632\u06cc\u060c \u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0631\u0627 \u06af\u0633\u062a\u0631\u062f\u0647 \u06a9\u0631\u062f.<\/li>\n<li><b>\u0645\u062f\u0644 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 \u0628\u0647 \u0628\u06cc\u0632\u06cc\u0646\u0633 (C2B) \u06cc\u0627 Consumer to Business:<\/b> \u062d\u062a\u0645\u0627 \u0633\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0631 \u0622\u0646\u0647\u0627 \u0622\u062f\u0645\u200c\u0647\u0627\u06cc \u0639\u0627\u062f\u06cc \u0628\u0647 \u062f\u06cc\u06af\u0631\u0627\u0646 \u062e\u0627\u0646\u0647\u200c\u0647\u0627\u06cc\u0634\u0627\u0646 \u0631\u0627 \u0627\u062c\u0627\u0631\u0647 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f \u062f\u06cc\u062f\u0647\u200c\u0627\u06cc\u062f\u061b \u0627\u06cc\u0646 \u0648\u0633\u0637 \u0627\u062c\u0627\u0631\u0647\u200c\u062f\u0647\u0646\u062f\u0647\u0652 \u0645\u0634\u062a\u0631\u06cc \u0627\u0633\u062a \u0648 \u0622\u0646 \u0633\u0627\u06cc\u062a \u0628\u06cc\u0632\u06cc\u0646\u0633. \u062f\u0631 \u0645\u0648\u0631\u062f \u0627\u06cc\u0646 \u0633\u0627\u06cc\u062a\u200c\u0647\u0627 \u062e\u06cc\u0644\u06cc \u0645\u0647\u0645 \u0627\u0633\u062a \u06a9\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 \u0628\u062a\u0648\u0627\u0646\u062f \u06cc\u06a9 \u0631\u0627\u0647 \u0627\u0631\u062a\u0628\u0627\u0637\u06cc \u062f\u0627\u0626\u0645\u06cc \u0648 \u0645\u0637\u0645\u0626\u0646 \u0628\u0627 \u0633\u0627\u06cc\u062a \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f. \u0628\u06cc\u0632\u06cc\u0646\u0633 \u0647\u0645 \u0628\u0627\u06cc\u062f \u0628\u062a\u0648\u0627\u0646\u062f \u0647\u0645\u0648\u0627\u0631\u0647 \u0642\u0648\u0627\u0646\u06cc\u0646 \u0648 \u062e\u062f\u0645\u0627\u062a \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 \u0645\u0646\u062a\u0642\u0644 \u06a9\u0646\u062f.<\/li>\n<li><b>\u0645\u062f\u0644 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 \u0628\u0647 \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647 (C2C) \u06cc\u0627 Consumer to Consumer:<\/b> \u062f\u0631 \u0627\u067e\u200c\u0647\u0627\u06cc\u06cc \u0645\u062b\u0644 eBay \u062f\u0631 \u062e\u0627\u0631\u062c \u0627\u0632 \u0627\u06cc\u0631\u0627\u0646 \u0648 \u06cc\u0627 \u062f\u06cc\u0648\u0627\u0631 \u0648 \u0634\u06cc\u067e\u0648\u0631 \u062f\u0631 \u062f\u0627\u062e\u0644 \u0627\u06cc\u0631\u0627\u0646\u060c \u0645\u0635\u0631\u0641\u200c\u06a9\u0646\u0646\u062f\u0647\u200c\u0647\u0627 \u0645\u0633\u062a\u0642\u06cc\u0645\u0627 \u0628\u0627 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f. \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0628\u06cc\u0632\u06cc\u0646\u0633\u200c\u0647\u0627 \u0647\u0645 \u0627\u067e \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0627 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc\u060c \u0647\u0645 \u062e\u0631\u06cc\u062f\u0627\u0631 \u0648 \u0647\u0645 \u0641\u0631\u0648\u0634\u0646\u062f\u0647 \u0631\u0627 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u062e\u0648\u062f\u0634 \u0646\u06af\u0647 \u062f\u0627\u0631\u062f\u060c \u0628\u0647\u200c\u062e\u0635\u0648\u0635 \u06a9\u0647 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06cc\u06a9 \u0628\u0627\u0631 \u0645\u0635\u0631\u0641 \u06cc\u0627 \u06a9\u0648\u062a\u0627\u0647\u200c\u0645\u062f\u062a \u0627\u0632 \u0627\u06cc\u0646 \u0627\u067e\u200c\u0647\u0627 \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0639\u0636\u0644\u0627\u062a \u0622\u0646\u0647\u0627\u0633\u062a. \u0627\u06cc\u0646 \u0647\u0645 \u0628\u0631\u0645\u06cc\u200c\u06af\u0631\u062f\u062f \u0628\u0647 \u0646\u0648\u0639 \u0645\u062f\u0644\u06cc \u06a9\u0647 \u062f\u0631 \u0622\u0646 \u0641\u0639\u0627\u0644\u06cc\u062a \u062f\u0627\u0631\u0646\u062f.<\/li>\n<\/ul>\n<p>\u062f\u0631 \u062e\u0635\u0648\u0635 \u0645\u062f\u0644 \u0647\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u06a9\u0633\u0628 \u062f\u0631\u0622\u0645\u062f \u062f\u0631 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0647\u0627\u06cc \u0645\u062d\u062a\u0644\u0641 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u06a9\u062a\u0627\u0628 \u0627\u0631\u0632\u0634\u0645\u0646\u062f \u0627\u0633\u062a\u0631\u0648\u0627\u0644\u062f\u0631 \u0628\u0647 \u0646\u0627\u0645 \u06a9\u062a\u0627\u0628 \u062e\u0644\u0642 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0631\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n\n      <a href=\"https:\/\/bookapo.com\/books\/business-model-generation\">\n\t  <div class=\"book-info\">\n        <div class=\"book-content\">\n          <div class=\"book-link\">\n            <div class=\"book-image\">\n              <img decoding=\"async\" src=\"\/mag\/wp-content\/uploads\/2021\/08\/business-model-generation.jpg\" true alt=\"\u062e\u0644\u0642 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\">\n            <\/div>\n          <\/div>\n          <div class=\"book-detail\">\n            <div class=\"book-title ellipsis\">\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u062e\u0644\u0642 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631<\/div>\n            <div class=\"book-slogan\">\u0628\u0627 \u0637\u0631\u0627\u062d\u06cc \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062e\u0648\u062f\u060c \u062f\u0633\u062a \u0628\u0647 \u0646\u0648\u0622\u0648\u0631\u06cc \u0628\u0632\u0646\u06cc\u062f \u0648 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062e\u0648\u062f \u0631\u0627 \u0645\u062a\u062d\u0648\u0644 \u06a9\u0646\u06cc\u062f<\/div>\n            <div class=\"book-author\">\u0627\u0644\u06a9\u0633\u0627\u0646\u062f\u0631 \u0622\u0633\u062a\u0631\u0648\u0627\u0644\u062f\u0631 \u0648 \u0627\u06cc\u0648 \u067e\u06cc\u06af\u0646\u06cc\u0648\u0631 <\/div>\n            <div class=\"time-stock\">\n              <div class=\"book-time\"><i class=\"icon-clock\"><\/i> \u062f\u0631 \u06f3\u06f8 \u062f\u0642\u06cc\u0642\u0647 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f<\/div>\n            <\/div>\n           <div class=\"book-url\"><span>\u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u062a\u0627\u0628<\/span> \u062e\u0644\u0642 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631<\/div>\n          <\/div>\n        <\/div>\n      <\/div><\/a>\n<p>\u0645\u06cc\u200c\u0628\u06cc\u0646\u06cc\u062f \u06a9\u0647 \u0686\u0647 \u0627\u0646\u0648\u0627\u0639 \u0645\u062a\u0646\u0648\u0639\u06cc \u0627\u0632 \u0645\u062f\u0644\u200c\u0647\u0627 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f \u0648 \u0645\u06cc\u200c\u0634\u0648\u062f \u062f\u0631 \u0645\u0648\u0631\u062f \u0647\u0631 \u06a9\u062f\u0627\u0645 \u0686\u0647 \u0627\u0633\u062a\u0641\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u062e\u0644\u0627\u0642\u0627\u0646\u0647\u200c\u0627\u06cc \u0627\u0632 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u0631\u062f. <a title=\"\u0645\u062f\u06cc\u0631\u0627\u0646\u06cc \u06a9\u0647 \u0627\u0632 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0628\u0631\u0627\u06cc \u0631\u0634\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\" href=\"https:\/\/bookapo.com\/mag\/management\/behaviors-leaders-embrace-change\">\u0645\u062f\u06cc\u0631\u0627\u0646\u06cc \u06a9\u0647 \u0627\u0632 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0628\u0631\u0627\u06cc \u0631\u0634\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f<\/a>\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0627\u0632 \u0627\u06cc\u0646 \u0645\u0628\u0627\u062d\u062b \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u0646\u062f \u0648 \u062d\u062a\u06cc \u0628\u0647 \u062e\u0644\u0642 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0641\u06a9\u0631 \u06a9\u0646\u0646\u062f.<\/p>\n<p>\u0627\u06af\u0631 \u0628\u0647 \u0627\u06cc\u0646 \u0645\u0628\u0627\u062d\u062b \u0639\u0644\u0627\u0642\u0647 \u062f\u0627\u0631\u06cc\u062f\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u06cc\u200c\u062f\u0647\u06cc\u0645 \u06a9\u0647 \u062d\u062a\u0645\u0627 <a title=\"\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u0647\u0627\u06cc \u06a9\u0627\u0631\u0622\u0641\u0631\u06cc\u0646\u06cc\" href=\"https:\/\/bookapo.com\/category\/entrepreneurship\">\u062e\u0644\u0627\u0635\u0647 \u06a9\u062a\u0627\u0628 \u0647\u0627\u06cc \u06a9\u0627\u0631\u0622\u0641\u0631\u06cc\u0646\u06cc<\/a> \u0631\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n<p><img decoding=\"async\" class=\" size-full wp-image-1363\" title=\"\u0645\u0632\u0627\u06cc\u0627 \u0648 \u0645\u0639\u0627\u06cc\u0628 \u0628\u0627\u0632\u0627\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc\" src=\"\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-03.png\" alt=\"\u0645\u0632\u0627\u06cc\u0627 \u0648 \u0645\u0639\u0627\u06cc\u0628 \u0628\u0627\u0632\u0627\u06cc\u0627\u0628\u06cc \u0627\u06cc\u0645\u06cc\u0644\u06cc\" width=\"759\" height=\"532\" srcset=\"https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-03.png 759w, https:\/\/bookapo.com\/mag\/wp-content\/uploads\/2021\/01\/Email-Marketing-03-571x400.png 571w\" sizes=\"(max-width: 759px) 100vw, 759px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%D9%85%D8%B2%D8%A7%DB%8C%D8%A7_%D9%88_%D9%85%D8%B9%D8%A7%DB%8C%D8%A8_%D8%A7%DB%8C%D9%85%DB%8C%D9%84_%D9%85%D8%A7%D8%B1%DA%A9%D8%AA%DB%8C%D9%86%DA%AF_%DA%86%DB%8C%D8%B3%D8%AA%D8%9F\"><\/span>\u0645\u0632\u0627\u06cc\u0627 \u0648 \u0645\u0639\u0627\u06cc\u0628 \u0627\u06cc\u0645\u06cc\u0644 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a\u061f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0647\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc \u0648\u0642\u062a\u06cc \u0628\u0627 \u06cc\u06a9 \u067e\u062f\u06cc\u062f\u0647 \u062c\u062f\u06cc\u062f \u0645\u0648\u0627\u062c\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0647\u0645 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0632 \u0622\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0641\u06cc\u062f\u06cc \u0628\u0628\u0631\u062f \u0648 \u0647\u0645 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0632 \u0622\u0646 \u067e\u062f\u06cc\u062f\u0647 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